Transform Mom's Wedding Dress with Unbox the Dress

The perfect something borrowed.  


Discover the TikTok-famous service brides trust to transform wedding gowns into family heirlooms.

North-Carolina based company Unbox the Dress has helped over 6,000 women transform beloved wedding gowns into stunning keepsakes for brides to enjoy before and after their wedding day. With over 50 design choices like garments, children’s wear, and gifting accessories, a vintage wedding gown can now be reinvented to share or enjoy for a lifetime. The company’s magical dress makeovers have received attention from TikTok viewers – garnering million of views and likes in the last several months.

If your mother or grandmother kept her original dress thinking you would wear it, Unbox the Dress can help you honor your family’s history while staying true to your own personal style. The most popular design to make from Mom or Grandma’s dress is the company’s photo-worthy Signature Getting Ready Robe and matching Satin Shorts.  

  • before
  • after
Mom’s 80s dress is updated into the Signature Getting Robe and Dressy Clutch Purse.

The sweet set is the perfect shower gift she’ll remember forever. It’s also hands-down the best sentimental photo op on your bride’s wedding day morning.

bride with robe 
Unbox the Dress client Alex poses for a photo the morning of her wedding in the Signature Getting Ready Day Robe made from her Mom’s 1980s wedding dress.

Other wedding day heirlooms include veils, ring bearer pillows, purses and bouquet wraps made from a family member’s special dress.



Bride Lindsay Maxey Snow, pictured below, transformed the lace from her mother and grandmother’s dresses into bouquet wraps and a cathedral length veil before her big day. She shares, "My granny was my best friend my whole life and the hardest part about [wedding planning] has been not having her here with me. I felt like I was wrapped in my Granny's hug with my veil around my shoulders and the bouquet wrap in my hands." 

bridal veil

The company’s custom-designed DressBox makes it easy and stress-free for mothers or brides to ship beloved wedding gowns to the studio. To get started, brides can take the company’s online quiz to receive customized design recommendations and set up their Digital Wishlist. Once the dress arrives at the Unbox the Dress studio, clients confirm their order live with a Design Consultant over the phone or on Zoom.  


Unbox the Dress also offers a collection of anniversary and baby designs, such as adorable flower girl dresses and christening gowns, for brides who want to make a sustainable choice and enjoy their dress beyond the big day. 

Not ready to redesign your wedding gown right away? Unbox the Dress offers a "Save to Transform" service, where their experts will handle the cleaning, repair, and museum-quality storage of your gown while you jet off on your honeymoon. 

dress storage
A dress is packed for museum-quality storage in the Unbox the Dress Vault.

Grace Lightner, CEO of Unbox the Dress says, “Modern brides have seen that the traditional, giant preservation chest from the dry cleaner doesn’t make sense, and actually doesn’t prevent invisible staining. [They] deserve convenient, flexible solutions – to ensure they can enjoy their dress again and again.”

To give your wedding dress a new life, visit From now through Oct. 31st save $20 off orders of $250+ with code BGuide!