Watch: Vera Wang Unveils New Collection in Creepy-Chic Video

Vera Wang is renowned for reinventing the status quo — check out last season's "think pink" collection for reference — but just when we thought we'd seen it all, she's pulled yet another surprise out of her ivory web lace sleeve!

For the first time in over 20 years, the famed designer didn't throw a live runway show during Bridal Fashion Week. Instead, she released a creative video interpretation of her Spring 2015 Collection on her website. Gordon Von Steiner, an up-and-coming fashion filmmaker and photographer, did the honors.

"The opportunity to create a visual and expressive experience of the clothes, as interpreted by my fashion vision, is a whole new way for me to communicate with not only brides, but women everywhere," Wang explained in a press release.

In an interview with Women's Wear Daily, she elaborated that the idea has been percolating for a very long time: "For years, for every runway show I have done, there has been a story and a point of view...But I couldn't seem to get that across in a traditional runway show," she said.

Message received. Not only do the new gowns feature fashion-forward details (including a crop top!), but the gothic context left us with goosebumps. Watch the video below and tell us what you think!

Chasing Alix | Vera Wang Bride Spring 2015 from Vera Wang on Vimeo.

Here's the entire run-through:

Look 1

vera wang spring 2015 wedding gown
Ivory V-neck bias cut silk chiffon halter gown.

Look 2: 

vera wang spring 2015 wedding gown
Ivory strapless soft mermaid silk crepe gown with cut-out back and cowl detail.

Look 3: 

vera wang spring 2015 wedding gown
Ivory V-neck silk charmeuse mermaid gown with gathered tulle accent sweep.

Look 4: 

vera wang spring 2015 wedding gown
Ivory Chantilly lace shirtwaist gown with hand appliqué corded lace. 

 

Look 5:

vera wang spring 2015 wedding gown
 Ivory sleeveless crew neck soft tulle gown with gathered detail and empire godets.

Look 6: 

vera wang spring 2015 wedding gown
Ivory and nude strapless pleated A-line gown with sweetheart neckline
and hand placed ruched technique bodice accented by mermaid Chantilly lace underlay skirt.

Look 7: 

vera wang spring 2015 wedding gown
Ivory and nude hand draped tulle soft mermaid gown with hand appliqué
Chantilly lace skirt accented by tulle overlay.

Look 8: 

vera wang spring 2015 wedding gownvera wang spring 2015 wedding gown
Ivory pleated tulle mermaid gown with sweetheart neckline, cotton ribbon straps, cut-out back and godet skirt.

Look 9: 

vera wang spring 2015 wedding gownvera wang spring 2015 wedding gown
Ivory one-shoulder mermaid gown with hand appliqué lace and floral beading accented by a soft tulle skirt.

Look 10: 

vera wang spring 2015 wedding gown
Ivory and nude strapless hand draped tulle mermaid gown.

Look 11: 

vera wang spring 2015 wedding gownvera wang spring 2015 wedding gown
Ivory strapless mermaid gown with hand appliqué lace, flower embroidery and silk organza crescent technique.

Look 12: 

vera wang spring 2015 wedding gown
Ivory and nude tulle A-line gown with lace trim detailing on bodice and skirt.

Look 13:

vera wang spring 2015 wedding gown
 Ivory and nude A-line gown with sweetheart neckline accented by hand draped tulle bodice and straps.

Look 14: 

vera wang spring 2015 wedding gown
Ivory and nude high-low ball gown with hand appliqué Chantilly lace bodice and
skirt accented by ruched tulle details and silk organza crescent technique.

Look 15: 

vera wang spring 2015 wedding gownvera wang spring 2015 wedding gown
Ivory web lace long sleeve blouse. Ivory tulle ball gown skirt with ruched details.

Look 16: 

vera wang spring 2015 wedding gownvera wang spring 2015 wedding gown
Ivory deep V-neck silk charmeuse halter ball gown with ruched tulle skirt and Chantilly lace appliqué accents.

Look 17: 

vera wang spring 2015 wedding gownvera wang spring 2015 wedding gown
Ivory strapless sweetheart ball gown with hand gathered tulle bodice and ruched tulle technique overlay.

Look 18: 

vera wang spring 2015 wedding gown
Ivory strapless bra with hand draped tulle detailing and organza flower technique.
Ivory tulle ball gown skirt with ruched details.

Look 19: 

vera wang spring 2015 wedding gown
Ivory tulle ball gown with pleated bodice accented by cotton straps
with ruffle accent and ruched skirt with floral embroidery.

Look 20: 

vera wang spring 2015 wedding gown
Ivory tulle ball gown with draped bodice, cotton straps and lace technique
accented by silk chiffon and tulle technique.

Catch up on the rest of the shows here. And be sure to check the runway schedule to make sure you don't miss your favorite designer!

—Stefania Sainato